woman wearing large designer frames

Designer Frames in River North

Specs You'll Love to Wear

(312) 255-1212

Reinvent Yourself With Our Premium Selection of Frames

Want a smart look for the office or bold, colorful frames for that dream vacation?

You've come to the right place! We offer a wide selection of designer frames for every taste and lifestyle. Our opticians have the expertise and experience to help you choose the perfect frames, honed from high-quality materials. Choose from dress, sport and casual styles and wear your unique designer eyewear with pride.

Correct your vision and look your very best with our specialty designer frames.

man wearing black eyeglasses

Some of the Popular Brands We Carry

YSL Chanel Tom Ford Gucci Ray-Ban Barton Perreira Lunor DITA Etnia Barcelona Dior Face a Face Matsuda Cutler and Gross
BOGO 50 OFF
BOGO 50 OFF

*Must present offer at time of purchase. Must purchase a complete pair of prescription eyeglasses, including frame and lenses. Discount applied to complete pair of equal or lesser value. Does not include Alain Mikli, Barton Perreira, Burberry, Cartier, Cazal, Chanel, Cutler and Gross, Dita Lancier, Gucci, ic!Berlin, l.a. Eyeworks, Maui Jim, Mykita, Nifties, Oakley, Oliver Peoples, Ray-Ban, Salt, Salvatore Ferragamo, Skaga, Silhouette, Tom Ford, WOOW, YSL, sunglass frames, accessories, contact lenses, or medical procedures. Cannot be used with any other promotion, discount, or offer. Not redeemable for cash. Not valid on previous orders. Other restrictions may apply. Offer valid 1/1/2026-3/21/2026. 26AEG-1282150.

Book Now View More Promotions

High Performance Lens Care

Who doesn’t love wearing a pair of freshly cleaned glasses?

Clean your eyeglasses daily to keep them squeaky clean and crystal-clear. Proper care is essential, as it will ensure flawless vision and will help your lenses last longer. So pop on over to learn how to best clean your specs!

Patient Reviews
4.5
103 Reviews
5
4
3
2
1
- Jan. 18, 2026
Very friendly staff. They are very patient and very helpful. Dr. Pitts is thorough and wonderful. He... 's went over my exam results in detail and answered all my questions. An overall delightful experience.
- Dec. 12, 2025
LaKesha made my visit exceptional. Great selection of frames and friendly staff. LaKesha is a rockst... ar 🙂
- Dec. 05, 2025
I had a wonderful experience. Dr. Pitts was absolutely fantastic. I understood everything about my e... xam and the next steps. The staff was just as great. Everyone was friendly, welcoming, and extremely accommodating from the moment I walked in. They helped me find the perfect frames without any pressure
- Nov. 22, 2025
Doctor was super friendly, did a great job fitting my contacts, pointed something out I hadn’t not... iced before and gave me options. My last place gave me no options. Availability worked great for me, I work from home and prefer to take my appointments during the work day. It’s hard for me to go to appointments outside of the workday because it’s usually so busy around town. The location is super convenient, and there was no wait at all. The front desk ladies were very friendly as well.
- Oct. 27, 2025
Dr. Potts is the best and the staff is phenomenal as well!!
- Aug. 11, 2025
Very friendly and informative optometrist
- Aug. 08, 2025
Great first experience. Dave helped me out last minute before my friend’s wedding.
- Jul. 31, 2025
Melissa and the entire team were super welcoming, attentive, and knowledgeable. The process was supe... r smooth. I love entering a business where majority of the team is POC. 10/10 recommend!
- Jul. 25, 2025
Great River North eyewear shop with doctor available for exams. Helpful staff and a great selection ... make it top notch.
- Jun. 26, 2025
I just had my first eye appointment there and it went very smoothly. The assistants and Dr. Pitts we... re very calming and friendly. Everyone was very efficient and knowledgeable. Dr. Pitts found a brand very similar to my previous brand of contacts and they feel the same if not better. My only recommendation is to go through the big glass door entrance on Franklin Street. It will seem like you are going into the big gallery space but the office is just up the steps and to the left. Very pleasant environment for waiting. Overall highly recommend.
- Mar. 21, 2025
My first visit here for an eye exam. Friendly, efficient staff. Dr. Pitts was fantastic. Patiently e... xplained everything above and beyond, unlike my experiences with other providers. Highly recommend.
- Dec. 06, 2024
I was impressed with the staff and overall experience.
- Sep. 19, 2024
Vanessa was a pleasure, and such a knowledgeable, patient, and stylish addition to this location. Th... ank you for all the wonderful support, I love the frames we chose.
- Aug. 31, 2024
Great place for the entire family. Quick and thorough for kids as well
- Aug. 26, 2024
Wear Eyewear has been my resource for the past several years. The doctors and staff have been a joy ... and I quickly get the service I need. It's a pleasure to work with them!
- Aug. 16, 2024
Dr. Natalie is incredible and really cares about her patients!! Her staff is kind and knowledgeable ... and I love this practice!
- Aug. 13, 2024
Dr Natalie is the best! I have been coming here since 2019 and have always been super happy with the... service.
- Aug. 02, 2024
The team has been above and beyond in service and conducting eye care with authentic empathy. All of... my questions have been addressed without judgement, and the team was more than ready to help me sort through my insurance situation. Everyone’s demeanor was friendly, understanding, and forgiving. I am not a regular patient here, and this was my first time going, but I was highly impressed with my experience
- Jul. 09, 2024
Just the best doctors and staff. They really take care of your vision and are extremely knowledgeabl... e and professional. Would not turn my eyes over to anyone else.and Dr.Natalie is just great.
- Jun. 04, 2024
Highly recommend!

View All 103 Reviews

Quality Designer Frames in River North

(312) 255-1212

Our optometry practice in River North

Meet our Eye Doctor

Photograph of Alexander Pitts
Hours
  • Monday 10:00 am - 5:00 pm
  • Tuesday 10:00 am - 5:00 pm
  • Wednesday 10:00 am - 5:00 pm
  • Thursday 10:00 am - 5:00 pm
  • Friday 10:00 am - 5:00 pm
  • Saturday 10:00 am - 2:00 pm
  • Sunday Closed
Insurance Plans
  • VSP
  • EyeMed
  • Spectera
  • Davis Vision
  • National Vision Administration (NVA)
  • Blue Cross Blue Shield
  • Cigna
  • Medicare
  • United Healthcare

young woman wearing stylish designer glasses

Level up your frame game at Wear Eyewear - Chicago!

(312) 255-1212